In May 2016, Donald Trump tweeted that the economy gaining just 38,000 jobs was “terrible” and a “bombshell.” Last month, the economy gained zero jobs. In fact, it lost 23,000 jobs.
At the same time, it’s costing Americans more and more to feed their families. The prices of beef and other staples have spiked in recent months. And with the Iran war still raging, and the administration finding novel ways to apply new tariffs, none of this shows any signs of abating.
Let’s call this what it is: a top-down policy engineered by this administration that will ensure that, for the foreseeable future, Americans are going to keep paying more for less.
That’s why today Home of the Brave is putting up more than 300 new billboards across 16 states, highlighting how the Trump administration’s policies have sent prices skyrocketing. This is a $1 million expansion on our broader Sticker Shock Summer campaign, which exists to tell the American people the true story of why prices are so stubbornly high this summer.
The idea is simple: bring this message straight to the people. This is especially important as the administration continues to lie about the effects of its economic policies, and gaslight the country about when prices will come back down.
Trump said recently that prices are “way down” and “dropping fast.” But that doesn’t square with the day-to-day reality of millions of Americans, who are telling pollsters that they feel like the economy is getting worse, and we are living through a major affordability crisis.
Just two months ago, Trump infamously said: “I love the inflation.” We stuck that on a billboard and put them up for millions of Americans to see. It’s just one of the hundreds of billboards we now have up in states across the country.
And we’re going to keep doing this kind of thing, for as long as it takes, because the American people deserve to know the truth about what their government is doing to their pocket books this summer.
If you want to help us keep getting the message out, consider supporting Home of the Brave today:
Sarah Matthews is an advisory board member and spokeswoman for Home of the Brave, which exists to show Americans the real-world consequences of this administration’s policies, and to highlight what bravery looks like in defense of American democracy.




I’ve been seeing these billboards in Indiana. Exciting they are here in our bright red state.
This is important work. People need to remember that Trump is putting his own self interest ahead of ordinary Americans. But we can’t get distracted by shiny objects as we head into this next election—every thing Trump is doing right now is done to distract us from his attempts to steal the next election. He has a multi faceted plan, from eliminating mail in votes, to calling out the national guard to troll polling places.
Vote your issues, but keep your eyes open for illegal activity by this administration to suppress the vote. Every election from now until the MAGA movement is dead and buried will be the most important of our lifetime. We need to act accordingly.